![]() ![]() In 2002, they acquired American Tool Companies, adding the Irwin, Vise-Grip, and Marathon brands to their portfolio. In 2000, Newell Rubbermaid acquired Gillette's stationery products business, including the Paper Mate, Parker, Waterman and Liquid Paper brands. In 2002, Newell wrote off $500 million in goodwill. Newell shareholders lost 50% of their value in the two years following the closing and Rubbermaid shareholders lost 35%. In 2003, the merger was dubbed the "merger from hell" by Businessweek magazine. This was an acquisition ten times larger than the last biggest acquisition Newell had made, nearly doubled the company's size, and significantly increased Newell's portfolio of brands. In 1999, Newell acquired the Rubbermaid and Graco brand names in a megamerger worth $5.8 billion, and later renamed the combined firm Newell Rubbermaid. Newell Rubbermaid logo used from 1999 to 2016 After a WorkSafe NZ visit, workers were told they would not have to go to work and would be on full pay for the 4 week lock down. Newell Sistema products has been criticized for requiring workers in their Auckland, New Zealand factory to work in unsafe conditions during the COVID-19 outbreak and lock down without adequate distances between workers and proper personal protective equipment. Similarly, they have been criticized for their handling of Toolmakers Berol, Record and Marples. Newell Rubbermaid has been criticized in the UK for closing British factories, including those of Parker Pen, and relocating them to Nantes, France, and China. In 2016, Newell moved its corporate headquarters from Atlanta to Hoboken, New Jersey. The company also purchased Panex, a cookware maker in South America. In 1998, the company expanded in cookware with the purchase of Calphalon Corporation, a manufacturer of cookware marketed primarily to upscale retailers and department stores. ![]() In 1997, Newell acquired Cooper Industries' Kirsch, a company specializing in drapery hardware, and custom window coverings. They also entered the beauty and style category by acquiring Goody hair care accessories, including Ace men's grooming accessories.They also acquired Stuart Hall a Kansas City stationary company which they held until 1998. A year later, they acquired Levolor, a manufacturer and marketer of window treatments. In 1992, they acquired Sanford, a manufacturer and marketer of writing instruments, including the Sharpie and Expo brands. ![]() The deal included the purchase of Amerock, a maker of cabinet hardware and window components. In 1987, the company acquired Anchor Hocking Corporation, a specialty manufacturer of glassware, flatware, cookware and other products. In 1983, the company entered the cookware market with the purchase of Mirro. In 1979, Newell moved into its first corporate headquarters in a historic former bank building in Freeport, Illinois. Newell was listed on the New York Stock Exchange with the ticker symbol NWL in 1979. In 1974, they acquired EZ Paintr Corporation, then the world's largest maker of paint applicators. The Newell Company went public in 1972, opening on the NASDAQ at $28 per share. Ferguson was named president in 1965 and developed a growth-by-acquisition strategy, intending to build a strong, multi-product company. Kresge, the department store chain (later Kmart) was one of Western Newell's larger accounts. Freeport's access to railroad lines facilitated shipping products west. of Freeport, Illinois in 1921, renaming it Western Newell Manufacturing Company. As the business grew, the company built a new 15,000-square-foot facility in Ogdensburg, New York. This marked the beginning of Newell's mass merchandising strategy. Woolworth retail chain became the first customer for Newell's bronze– plated curtain rods in 1916, making them the first Newell products to be distributed nationally. The Newell Manufacturing Company was founded by Edgar Newell in Ogdensburg, New York, in 1903 as a manufacturer of metal curtain rods. ![]()
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